I recently found a video that sums up the title of the post.
I found this video to be very humorous and bang on. Why is working in the service industry any different than in a retail setting? One wouldn’t go into a grocery store and negotiate the price of bananas with the produce manager. Yes, [...]
Tags: client, design, service industry
When you set out to have your website designed by the experts, you usually think of the graphic designer and the web designer…but what about the copywriter?
Everyone can throw some words together…right? But can you throw those words together in a way that will capture your audience and have them wanting more? Do you understand [...]
Tags: copy writer, copy writing, copywriter, qk collective
Every business owner is aware that connecting with clientele/customers on a regular basis is a very important thing. Many businesses however, simply don’t have the time or the skills necessary to develop essential written communications that are crucial for their success. So what’s a business owner to do? Hiring a ghostwriter may be the ideal solution.
So what [...]
Tags: copy writer, copy writing, copywriting, ghost writer, ghost writing, qk collective
Gone are the days where a company simply had a website that displayed their services. These stagnant websites would have some consider them “dead”. Business owners and corporations must update their information weekly, daily, or even hourly to keep their business “up to date”. The sign of Social Media on any site will spark an [...]
Tags: social media
Can you update your site yourself? If you can’t, or you don’t – you need to and you should! The fact is that search engines like Google absolutely adore fresh, valuable content on websites – so the more content you add and the fresher your site is, the higher the chance that you’ll rank highly [...]
ZEBRA BUILDER
How would you feel if you could update your website yourself? We’re not talking about big design changes or anything, just news and announcements, maybe some articles you’ve written, or a monthly blog post or two. Wouldn’t it be great to save some money and NOT pay a designer for every little change such [...]
If you have noticed, there isn’t much programming on Graphic Design. Infact, there is none at all. So last night, I was browsing through the channel line up on TV and saw a program on PBS called “Helvetica“. I was really excited, but thought how are earth can someone talk for an hour about a [...]
Tags: typography
Way Back When
I’m not thaaaaat old…. but I was recently reminiscing about how far graphic design has come in the last 10-15 years. Back in 1994, I applied for the opportunity to work as a co-op student with a large bank in their graphics department. For a whole year, I was shown the in’s and [...]
Tags: design
Before I start any project, I decide on a colour palette. We generally ask the client in our questionnaire to select a colour palette that they really like. A couple of really neat websites does it all for you. They have an array of different choices, all offering complimentary colours to any chosen group.
This method [...]
Tags: color, design
Over the summer, I decided to do a fun little project involving my hubby and son. I just took some facts of life, my video camera and came up with this. It’s a story about the Graphic Designer vs. Client. Disclaimer: This isn’t meant to offend any clients!
Funnest part of this creation: threatening him with [...]
Tags: design, logo